The days of your website being viewed solely on a desktop computer are over. Mobile devices are the new reality and your site needs to cater to all types of devices and screen sizes to maintain your brand positioning.
If your website was built more than a couple years ago, it probably wasn’t optimized for the smartphone and tablet revolution. When you go through redesigning a website you can created either a responsive version, or a fully separate mobile site with select pages.
People usually think more and more traffic is the solution to their lead generation and sales, but through a redesign you can improve conversion rates through stronger and more singular call to actions.